TDC Awards - Certificate of Typographic Excellence
The sneakers world is known for leaks and unverified sneak peeks. But Nike wanted to change the narrative and reveal upcoming product samples straight from World Headquarters. So together we created SNKRS Showcase, a new SNKRS Live series unveiling never-before-seen Nike product, directly from the source.

As part of this new initiative, we conceptualized the franchise, developed the visual identity, produced product photography, executed the livestream, and created a custom soundtrack.

The debut of SNKRS Showcase was covered by Complex, High Snobiety, and Hypebeast.

Design Director: Sam Jayne
Design Lead: Jonathan Katav
My Role: Visual Design, Storyboarding, Motion Asset Development
Collabrated With Motion Designer: Drew Vogelsang
Teamwork @somethingspecialstudios